07/09 Shivika Sharma
HR at Precise Automation & Robotics

Views:192 Applications:14 Rec. Actions:Recruiter Actions:8

Precise Automation & Robotics - Business Analyst - Campaign Analytics (2-5 yrs)

Jaipur Job Code: 489611

Job Summary :

- Develop and manage digital marketing campaigns

- Oversee a social media strategy

- Experience in PPH, Freelancer, Guru, Upwork etc bidding portal is Compulsory needed.

- Manage and maintain the organisation's website(s)

- Write and optimize content for the website and social networking accounts such as Facebook and Twitter

- Track and analyze website traffic flow and provide regular internal reports

- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion

- Continually work on the Search Engine Optimization of the website(s)

- Fix any errors or bugs in online content

- Edit and post videos, podcasts and audio content to online sites

- Create online banner adverts and oversee pay per click (PPC) ad management

- Write copy for email marketing campaigns

- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

- Work on printed material to supplement online products

Responsibilities and Duties :

- Responsible for generating quality traffic for our website

- Hands-on experience in creating marketing campaigns for PPC Campaigns, SEO, SEM, SMM, Google Ad words, E-Mail Marketing Affiliate Marketing, Face book, LinkedIn advertisements, and content writing

Required Experience, Skills, and Qualifications :

- Relevant digital marketing experience

- Leading and managing SEO/SEM/SMO, Marketing database, email, social media and/or display advertising campaigns

- Highly creative with experience in identifying the target audience and devising digital campaigns that engage, inform and motivate.

- Experience in optimizing landing pages and user funnels.

- Solid knowledge of website analytics tools (e.g. google analytics/webmaster)

- Experience in setting up and optimizing Google AdWords, Facebook and LinkedIn Ad campaigns

- Working knowledge of HTML, CSS, and PHP

- Up-to-date with the latest trends of Google and best practices in online marketing and measurement

- Video marketing

- Content Marketing

- Planning, executing, measuring and optimizing marketing campaigns across social media, SEM and SEO

- Define programs that use SMM techniques to increase visibility, membership and traffic for the site

- Develop and manage digital marketing campaigns

- Good understanding of social media strategies

- An aggressive learning curve on new digital marketing techniques and mobile marketing

- Proficient with SMO

- Strong analytical skills

- Strategic link building, forum participation

- Perform directory and blog submission.

Job Type : Full-time

Salary : 25,000 to 40,000 per month

Experience : 2 to 5 years

Women-friendly workplace:

Maternity and Paternity Benefits

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